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Blog TPS IT: Specialist in technology solutions with digital strategies

TPS IT: Specialist in technology solutions with digital strategies

TPS IT is a technology company, more specifically, an integrator of solutions aimed at Data Management, Monitoring and Analysis for large companies. In addition, they work in partnership with large companies such as Cherwell and Aivo.

Challenge

Generating leads for specific targeting within this IT services sector was one of the challenges faced. In addition, the saturated situation of this market, where we need to highlight TPS IT, among the others. However, research indicates that there are approximately 19.372 thousand companies operating in the Software and Services sector in Brazil.

Solution

Within the identified profile of TPS IT, that of a technology company, focused on a B2B audience, which seeks to bring innovations to different market segments, we look for the best digital strategy to be worked on.

In addition, we seek to strengthen the digital presence on the social network, with valuable content and rich materials, such as e-books and infographics. We also work with Inbound Marketing, understanding the TPS IT persona, how he interacts with the brand.

Results and impacts

TPS IT has gained a presence on social networks, thus generating leads through rich materials, emails and relevant content in all platforms.