Welcome to the 15th edition of the Newsletter of Amplifica Digital! Here, we bring content, blogposts and rich materials that can make a difference in your digital strategy.
We hope you enjoy it 😊
🌎 Important news from the Digital World
📊 55% of global companies will invest more in Customer Experience in 2022, according to Adobe report
It is no longer a secret that companies are increasingly prioritizing the customer's shopping experience. This is explained by the search for retention, loyalty, increase in LTV and even the good old “word-of-mouth” marketing.
Check out some other interesting data from the Adobe Digital Trends report
→ Top priorities for senior executives in 2022:
1st place – Data and Insights
2nd place – Content
3rd place – Consumer Days
4th place – Enterprise data architecture
→ 86% of senior executives strongly agree that marketing has an equal voice with other divisions in defining the customer experience.
→ 29% of leaders consider using AI to improve the customer experience as an operational priority.
📈 Opening of technology companies grows 210% in ten years in Brazil, according to Exame Magazine
According to data from Datahub, published by Exame Magazine, the number of openings of this type of company in Brazil rose 210% in 2020, compared to 2011.
The survey of information, made from the consultation of 300 public data sources, indicates that over 520 thousand new formal jobs were created in Brazil in the last ten years in technology companies, considering the period from January 2011 to December 2020.
With this in mind, more than ever, it is important to remain competitive in the market.
👀 Click here and discover how Amplifica Digital has helped companies stand out digitallye!
Digital Marketing in the Pharmaceutical Industry: what you need to know
O digital marketing in the pharmaceutical industry has always been a challenge for marketers. This is because ANVISA, which is the regulatory body for this sector, establishes strict rules regarding the advertising and advertising of medicines.
However, in recent years, digital marketing has proven to be effective and a great ally in attracting, engaging and converting stakeholders in the pharmaceutical industry.
A Amplifica Digital has extensive experience in this sector. Watch the video that our CEO prepared on this topic and the best practices for this market:
#AmplifiesCast
🎧 Amplifying Your Digital Strategy (Now in Audio!)
A Amplifica Digital it's now on your favorite streaming platforms!
Our podcast comes to bring tips, trends, digital strategies, chats and more!
And our first episode is out now!
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