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Blog Artificial Intelligence and the Journey of a Leader

Artificial Intelligence and the Journey of a Leader

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In the recent podcast episode Amplifica Digital, our special guest was Marcelo Fernandes. Marcelo is director of data and artificial intelligence at Nexer, and was our guest for a conversation about the transformations in the technology market, the innovations brought by AI and the main lessons learned on his journey as a leader.

The Importance of Artificial Intelligence

For Marcelo, the emergence of artificial intelligence has facilitated several areas, both technological and marketing. However, he points out that artificial intelligence will not solve all our problems, as some people imagine.

Marcelo has always been very curious, to the point of passing through several areas and currently playing a very important role in the technology area. He also spoke about how working in the technology area does not prevent you from practicing and getting to know other areas.

acquiring knowledge

What really defines a professional journey it is not the baggage of knowledge he has, but the way he deals with knowledge. However, what really shows who the person is, are not the various courses he took, but his dedication to wanting to learn more and being in constant motion.

In his academic and professional journey, our guest talks about the motivation of every day to get out of bed and make a difference in some way.

"It's impossible to get out of bed without believing that tomorrow can be even better than today." He reports.

Regarding commitment to oneself and professional development, Marcelo says that English is the differential for everyone who wants to stand out. In addition, the desire to learn must be paramount for employees who want to grow, as new technologies emerge every day and one must always be in search of knowledge so as not to fall behind or be devoured by them.

How to see the GPT Chat?

O GPT-chat it cannot be seen as the solution to all our problems. However, through it it is possible to achieve the time spent on manual tasks that are extremely necessary, but take a lot of time.

This new automation skill helps and does not hinder our daily lives, but we must use it with caution, to take care of data and preserve privacy.

Many people have made this understanding difficult in relation to artificial intelligence, as they have been causing friction to the point of being against it. Of course, you need to exercise caution, however, that doesn't stop you from using GPT Chat to acquire new ideas and information.

Remember, if you do very mechanical work, it is possible that one day you will be replaced by a machine. – Marcelo Fernandes

Nowadays, many entrepreneurs need to understand that even covid has brought technological advances to our society. Also, enabling many means that were once impossible to accomplish. And with these advances, we need to adapt to the new reality and move forward with it.

Marcelo's tip regarding GPT Chat and AI in general is to go deeper, and use it safely.

Future of AI and GPT Chat

Even in the middle of the 21st century, with high technologies, we still see people resorting to what does not work and making it impossible for some technologies to develop. In addition, a petition was created to preclude the growth and development of AI, believing that it could one day wipe out current professions. But to think like this is to live inside a little box and think that nothing can touch us. However, they will always create new technologies.

Knowing how to use artificial intelligence for our benefit is essential for anyone who wants to grow and continue to stand out in the job market.

To end the article with our dear guest, Marcelo Fernandes, he left a very special book on how to earn money honestly as a recommendation, and more about the book you can find in our video on Youtube.

Book recommendation: The Art of Invisibility by Kevin Mitnick

Check out our podcast on Spotify: Visit

Also listen to other episodes of our podcast

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