How to accelerate business growth with strategy and focus

No episode 92 from AmplificaCast, we received a entrepreneur and enthusiast that started in the bedroom of his own house, and transformed a hosting resale into a high-performance B2B operation in the technology sector. We are talking about the story behind the EVEO, which is currently growing exponentially, with a goal of reaching R$500 million in revenue by 2029.

More than an inspiring journey, this episode is a realistic guide to business growth, with direct lessons for those who want to scale without losing efficiency and business culture.

The challenge of changing the business model

For years, EVEO focused on shared hosting and website reselling, dealing with thousands of small clients. However, as the market evolved and the pain of maintaining a high-demand, low-return business grew, Vicente and his partner made one of the most difficult decisions of their careers: sell a base of more than 50 thousand websites and completely change the company's focus to the B2B market.

This turnaround required strategic vision, courage to let go of the current model and absolute focus on sustainable business growth. With the rebranding to EVEO, a new company was born focused on Infrastructure as a Service (IaaS) and robust solutions for technology companies.

From 14 years old to CEO: the beginning of consistent growth

At the age of 14, with a simple idea and curiosity about the internet, the entrepreneur took the first step. What started as a game with HTML became a real company, which today provides cloud infrastructure for relevant brands in the Brazilian market.

The learning here is simple and powerful: business growth requires initiative, constant execution e adaptation continuous to the market.

The biggest bottleneck to growth: lack of structure

According to Eric Klein's guest, many businesses stall when they reach 5 or 10 million in revenue. The reason? Lack of structure and professional management.

“Growing 300% without structure is insane. The challenge was not to sell more, it was to sustain the operation.”

The turning point came with the entry of experienced executives, such as CFO, Directors of Operations, Marketing and Technology. This move made it possible to professionalize the operation and provide predictability to EVEO’s business growth.

Why hiring executives accelerates business growth

Hiring people who are better than you isn’t just a catchphrase. It’s a necessity for companies that want to scale consistently.

Eric Klein highlighted this when talking about the common fear of entrepreneurs in give up control or invest in high salaries. But as the episode itself shows, the The cost of not hiring is much higher.

“With the arrival of the CFO, our financial reality changed. Planning, fundraising and margin control became routine.”

Experienced executives free up the founder to focus on strategy — not putting out fires.

Focus and positioning: the decision that changed everything

One of the most emblematic moments of the conversation was the decision to sell the portfolio of 50 thousand shared hosting customers and focus exclusively on B2B customers with a higher average ticket.

“We wanted to change the company’s style. The old customer profile no longer made sense.”

This choice allowed us to provide better service, reduce support and increase margins. Focus breeds clarity, clarity breeds efficiency, and efficiency enables scale.

How the pandemic was an unexpected lever

During the pandemic, while many companies were shutting down, EVEO grew 300%. Why? Because it was positioned to serving technology and SaaS companies, which exploded with forced digitalization.

Eric Klein accurately pointed out how this growth was possible because the structure was already ready.

“You don’t build a structure during a crisis. You have to be ready beforehand.”

Accelerated business growth is only possible with preparation, processes and a qualified team.

Professionalizing management is non-negotiable

Another strong learning: companies that truly scale need governance and predictability.

With the arrival of the CFO, EVEO began to operate with realistic projections, detailed reports and access to structured credit — including issuing debt registered on B3, the Stock Exchange.

This level of financial maturity was decisive in sustaining the business growth without compromising cash flow or performance.

The entrepreneur needs to exit the operation

Vicente reported that for years, he and his partner did everything. Literally. From support to billing. But this model doesn't scale. It was only when he left the operation that the business really took off.

“Today I can travel and know that the company operates without me. That had never happened before.”

This is every founder's dream: a company that grows with processes, not with the physical presence of the owner.

A strong team is the basis for sustainable growth

Eric Klein reinforces that no growth is individual. The secret is in the team — and that includes everything from well-trained analysts to leaders who know how to make tough decisions.

The episode reinforces a key principle for those seeking scale:

“The right team makes the difference. Our growth is due to the team, not just the founders.”

And the team only delivers exceptional results when it has a strong culture, clear goals and adequate tools.

Conclusion: growing with structure is the only sustainable path

The AmplificaCast episode clearly shows that business growth It doesn’t happen by chance — and it doesn’t just depend on luck or a good product.

It's needed decide to grow, structure, focus on the right ICP, hire someone who knows more than you and exit the operation.

If you want to scale your business efficiently and with a long-term vision, don’t miss this episode. It’s packed with practical lessons to transform your business — and your mindset.