With this diagnostic, we'll help you assess your digital maturity, identify bottlenecks, and implement actions to generate real results. Download now!
Your industrial marketing may be wasting energy and you haven't even realized it.
In industry, efficiency is everything. But when it comes to digital marketing, many companies still operate in the dark: isolated campaigns, unstrategic social media, inconsistent lead generation, and little integration with sales.
You even have actions running… but the results don’t appear as they should.
With this in mind, we created a free and practical tool to help identify where your industry's marketing is lagging — and how to unlock results with more clarity and method.
What is Industrial Marketing Diagnosis?
One of the interactive spreadsheet that evaluates the your company's digital maturity level with automatic scoring, radar chart e practical guidelines for improvement.
You can quickly see what's working, what needs adjustments, and which areas require immediate action.
It's a concrete first step toward making marketing more predictable, integrated, and results-oriented.
The 6 pillars evaluated in the diagnosis
Based on the most effective digital marketing practices for the industrial sector, the diagnosis evaluates your company's performance on six fronts:
1. Digital Presence
Does your website communicate trust, differentiate yourself and generate business opportunities?
2. SEO and Google
Does your brand appear at key moments in your customers' searches?
3. Ads and Lead Generation
Do you have demand predictability and intent-driven campaigns?
4. Social Networks and Authority
Is your industry being perceived as a reference in the market?
5. Relationship and Nutrition
Do you maintain strategic contact with leads and customers at different stages?
6. Integration with Commercial
Are marketing and sales truly aligned to convert opportunities?
How does it work in practice?
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Quick and intuitive filling
In less than 15 minutes you have a complete X-ray of your industry's marketing. -
Automatic scoring by area
The spreadsheet calculates digital maturity in each pillar. -
Performance radar chart
Visualize imbalances and critical points clearly. -
Personalized action plan
For each area with a low score, there are practical guidelines for improvement.
Who is this material for?
This diagnosis is ideal for:
✔ Marketing directors or managers who want to justify investments based on data
✔ Sales professionals who feel that marketing could generate more results
✔ Teams that need to align efforts between communication, sales and digital
✔ Industries that already do something online, but are not clear about the return
Why start with diagnosis?
Because you can't improve what you can't measure.
Before investing more time, money, or effort, it's worth stopping and understanding exactly what's working — and what's just "running on autopilot."
This material is free, applicable internally, and can be used individually or with your team. The important thing is to get started.
More effective marketing starts with clarity
By applying the diagnosis, you'll gain a strategic view of your industry's digital landscape — and be able to make decisions with much greater confidence.
It's not bad luck. It's method.
Make the diagnosis now and transform your company's marketing into a real engine of opportunities and results.
Action plan: know exactly where to act
In addition to evaluating your current performance, the spreadsheet includes a practical action plan with specific recommendations for each low-scoring area.
You will know, for example:
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How to turn your website into a lead generation machine;
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What adjustments to apply to SEO and advertising to increase your visibility and attract qualified demand;
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How to structure more efficient campaigns on social media;
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How to create nurturing flows that truly accelerate the sales cycle;
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How to improve alignment between marketing and sales to increase conversion.
In other words: you not only understand where is the problem, but also receives clear guidelines on how to resolve.
Download now and take the first step to evolving your strategy.
Access the spreadsheet, fill in the fields, and see where the bottlenecks are that prevent your industry's marketing from reaching its full potential.
DOWNLOAD THE FREE SPREADSHEET