It is a pleasure to welcome you to the 29th edition of the Newsletter of Amplifica Digital, where we will cover topics about marketing and sales. ABM, or Account-Based Marketing, is a powerful strategy that directs…
In the last episode of our podcast, Eric Klein talked about Account-Based Marketing. He taught you what it really takes to use this strategy and succeed in your…
Do you want to discover everything that permeates Account Based Marketing (ABM)? We have already said that it goes far beyond marketing for companies. There are several tools that serve as skeletons for…
The importance of ABM to drive results Our Webinar event – Account Based Marketing for technology companies brought important topics on how to implement ABM in companies of this…
In the text “ABM: how to use it in your sales strategy” we show what Account Based Marketing (ABM) is and what are the differences between this strategy and Inbound Marketing. We resume this…
ABM emerged in response to the great challenge that companies face: effectively reaching their target audience. With a well-designed ABM strategy, it is possible to reduce the cycle…
In edition #10 of our #AmplificaCast we received a special guest, Kelmer Teixeira, CEO of Harpoon, to talk about strategies and tools on how to prospect large accounts and how a B2B company can benefit from these strategies.
In this episode, Kelmer Teixeira explores strategies and tools for prospecting large accounts, offering insights into how B2B companies can benefit. It also covers the Account-Based Marketing (ABM) strategy, which focuses on pre-defined accounts. If you want to improve your prospecting strategy and understand how ABM can be an effective approach, this episode provides relevant information. Visit our official AmplificaCast channels for more details and tips on the subject.