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Blog B2B Marketing Agency Launches Free Training

B2B Marketing Agency Launches Free Training

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Faced with the growth of digital marketing, where strategies and tactics are always evolving, the search for specialized knowledge is very important for those who want to enter this market. 

This way, the Amplifica Digital, renowned digital marketing agency, presents a unique and unmissable opportunity: our new Specialization in Business-to-Business (B2B) Marketing. Furthermore, this unique training promises to be a game-changer for ambitious young professionals seeking a successful career in B2B marketing.

However, this specialization promises to empower you to become a leader in the B2B marketing landscape. In addition, it has an exceptional combination of hands-on experience, comprehensive knowledge; this program is designed to enhance your skills and boost your career.

Find out how this training can be a great opportunity for your professional career, preparing you to face challenges in the B2B market. 

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Specialization Details

Comprehensive Content: The specialization covers all aspects of B2B marketing, from lead generation strategies to targeted content marketing tactics and inbound marketing.

Elite Instructors: Our instructors are seasoned professionals and B2B experts, bringing practical knowledge and valuable insights.

Practical Methodology: The specialization is oriented towards practical application, with real-world projects that prepare you for the challenges of B2B marketing.

Proven Expertise: Benefit from the proven experience of Amplifica Digital, in addition, is a leading digital marketing agency with a track record of success.

Strategic Networking: Connect with talented peers, instructors, and industry professionals. That way, you'll be building relationships that can open doors to future opportunities.

Professional Highlight on LinkedIn: Enhance your LinkedIn profile with a recognized expertise in B2B marketing. Also, making you a highly sought after candidate.

Contents you will learn:

Introduction to Digital Marketing

  • Introduction to B2B Marketing
  • What is B2B marketing
  • What are the main tendencies

1 Module – Everything you need to know about Business

  • Business vision – Understanding a company.
  • How a company survives.
  • Revenue X Expense.
  • Recurring Sales X Project Sales.
  • Sale of products X Sale of Services.
  • Understanding the average ticket of a solution.

2 Module – Demand capture

  • Understand about company internships 
  • What are the main prospecting platforms 
  • What are the main B2B social networks 

3 Module – B2B Inbound Marketing

  • Understanding the journey of the B2B decision maker.
  • The Funnel & Flywheel.
  • What are the main contents.
  • How to build and maintain relationships with leads/clients.
  • How to measure inbound marketing actions.

4 Module – The importance of SEO in B2B Marketing

  • SEO for B2B companies.
  • Understanding the site/Performance.
  • Study of words/Competitors.

5 Module – Performance

  • Google Tag Manager.
  • Google Analytics 4.
  • Performance strategies.
  • Main platforms for the B2B market.
  • Understanding LinkedIn Ads.
  • Understanding Google Ads.
  • Learning Facebook Ads/Meta.

Open for subscriptions:

Registration for B2B Marketing Specialization Training at Amplifica Digital are already open. Reserve your seat today and get ready for a journey of professional learning and growth.

For more information and to sign up, visits

This is the time to invest in your career and stand out in the world of B2B marketing.

Training will be completely free and online. In addition, the specialization will be live, via Google Meets, every Tuesday at 20 pm. And the start date will be on the 03rd of October.

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Appointments: