Success Case – Rittal
André, vertical manager at Rittal, shared the benefits of his partnership with Amplifica and his success story. Furthermore, Rittal is a German company present…
Digital Marketing Trends for 2023
In 2022, many digital marketing trends stood out, however this year they are still high. We will present some of them to you to increase your business and make…
#EP32 – Women entrepreneurs: a leadership journey
In this episode, entrepreneurs Etienne Du Jardin and Monique Lima, Co-founders of Mimo Live Sales, share their success stories and strategies. They explore challenges, growth in the live commerce market and crucial topics such as leadership and time management. Furthermore, they highlight their role as agents of change, inspiring other women on their entrepreneurial journeys. This episode, Etienne Du Jardin and Monique Lima are a source of inspiration for entrepreneurs, women looking for success in business and those interested in the live commerce market. Visit our official AmplificaCast channels for more details and learnings.
Artificial Intelligence and the Journey of a Leader
In the recent podcast episode Amplifica Digital, our special guest was Marcelo Fernandes. Marcelo is director of data and artificial intelligence at Nexer, and was our guest to…
Social media: Branding Strategies for your company
In this episode of our podcast Amplifica Digital, Eric Klein interviewed Guilherme Salmazzi, a renowned Branding specialist. Today he works with Brand & Content at Globant, and that’s why he…
How to do true and sincere marketing? with Denise Bazzan
In the recent podcast episode Amplifica Digital, Denise Bazzan, marketing professor, shared her experiences in the advertising profession. Unmasking false advertisements and teaching how to do true and sincere marketing.…
Endomarketing Strategies for Companies
In episode 21 of AmplificaCast, we had the special participation of Caroline Brasil and Thamiris Barcelos from Amplifica Digital. The topic covered was Internal Marketing Strategies, a fundamental strategy for…
#EP22 – Social Media and its importance
In the episode, Guilherme Salmazzi, a Branding specialist working in the Brand & Content area at Globant, shares insights into effective content strategies for B2B and B2C companies. The conversation addresses the importance of creating impactful content and disseminating it through social media. If you're looking to improve your brand presence and content strategies, this episode offers valuable guidance. Visit our official AmplificaCast channels for more details on the subject.
#EP18 – Gabriel Barboza – Demand generation in B2B marketing
In the AmplificaCast episode, Gabriel Barboza, Marketing Director at Incognia, shares insights into demand generation in the B2B market. The conversation covers business conversion strategies, nutrition and lead generation, offering valuable guidance. If you are looking to improve your B2B marketing strategies and understand how to generate demand effectively, this episode provides relevant information. Visit our official AmplificaCast channels for more details on the subject.
ABM: how to use it in your sales strategy
ABM emerged in response to the great challenge that companies face: effectively reaching their target audience. With a well-designed ABM strategy, it is possible to reduce the cycle…
How to prospect big accounts?
In edition #10 of our #AmplificaCast we received a special guest, Kelmer Teixeira, CEO of Harpoon, to talk about strategies and tools on how to prospect large accounts and how a B2B company can benefit from these strategies.
Lead: what does it really mean?
You may have heard about lead, but what does it mean anyway? Lead is a person who is interested in a product, service or something your company offers…